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women's fashion in 1930s, america

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WOMEN'S FASHION IN 1930s, AMERICA
Fashion has played a big part in most of our lives. It’s   always with us and sometimes we don’t even realize it. So let’s look back at America in the 1930s; where the world of fashion changed forever.

HOW AND WHY DID FASHION CHANGE IN 1930s, AMERICA?
Fashion had changed drastically during the 30s in America. These changes included things such as materials, the style, designs and prices. The Great Depression caused a monumental impact on fashion and was one of the major reasons about why and how fashion had changed during the 30s. During the full point of the Great Depression, many women stopped buying clothes and would wear one outfit a day. Moreover, the most people would usually re-use and sew up old clothes to put together new outfits. This was because of the Wall Street crash causing many people – women especially, to start saving up their money. People had to start saving up because many of them had lost their jobs attributable to the Wall Street crash. In improver, the masses who were holding out in South America had endured a drought. The drought was the reason many crops failed and why a famine had spread as well as inducing the deprivation of many workers their jobs. Some of the affected states were Texas, Kansas, Oklahoma, Colorado, New Mexico and many more.

Caption: A photo taken from a 1930s, American magazine; it indicates the types of dress worn by Hollywood stars of the 30s. 
WHAT WOULD WOMEN WEAR DURING THE DAYTIME?
During the day, women would frequently get wear simple but dressy, elegant and classy clothes. The dress’s skirt would usually have their hemlines at mid-calf. In addition, the skirt would only widen the very slightest at the hips. If a dress had a fuller skirt than the full skirt would accentuate a slim waist; this would happen without emphasizing the hips. The long full skirt would occasionally be trimmed with flounces, but would still deliver a long, thin frame.

The arms of the dress would normally be buffed or sometimes could be picked up with ruffles or frills. Shoulder pads were also used quite a lot to broaden the shoulders of dresses, coats, nightgowns and blouses. The trunk area was kept sensuous and silky, emphasizing the waist.

The necklines had gotten a good deal lower in comparison to the previous decades and were afforded a great deal more care. Some of the most common styles of necklines were the v-necks with ruffles, scallop-edges and lace accents.

 
Caption: A picture of skirts that were commonly worn by women in 1930s, America

In the evening women would usually change their attire. This new outfit would usually be more glamorous looking and a bit more refined. Evening dresses in 1930s were backless and the bodices of the gowns were slightly bloused. They had hemlines which were either ankle or floor-length. Flowers made of fabric and bows would be found on the shoulder area or in the center of the waist or neckline.
Subsequently, in the decade, silky dresses became more popular. Empire-wasted waistlines that were drawn up at the back of the gown were popular.

WHAT WOULD WOMEN WEAR IN THE EVENING IN 1930s, AMERICA?
Caption:Sample from a 1930s, American magazine showing what women would wear in the evening and the new low necklines.